Performance Marketing Specialist
StoreHub, Malaysia
Job Description
Are you driven, results-oriented and a team player?
With 15,000 customers in over 15 countries, StoreHub's mission is to make business awesome for everyone by providing retail amp; restaurant businesses the technology and services they need to succeed.
At StoreHub, we’re building a dream team whereby all of your colleagues are extraordinary at what they do and are highly effective collaborators.
It is on such a team that you learn the most, perform your best work, improve the fastest, and have the most fun.
If this is a journey you’d like to embark on, keep reading!
We’re looking for an extraordinary Performance Marketing Specialist to drive new user growth through paid and unpaid digital channels. As a member of the Growth amp; Acquisition Team, you’ll be responsible for the end-to-end creation and analysis of acquisition funnels across a variety of digital channels, working with cross-functional teams to support StoreHub’s core SaaS products and Beep food delivery.
You don’t need to know everything about our industry (even we don’t!). But the work is challenging, fast paced, and always on the bleeding edge. So, we’re looking for someone with a curious mind, a strong drive to make things happen, and a passion to keep improving yourself.
You must be able to thrive in an environment where there are constrained resources, and product/market fit is just being established.
Requirements
What you will do:
- Developing amp; optimizing acquisition campaigns on digital channels including Search, Display, Mobile, and Social.
- Identifying replicable marketing strategies, tactics and channels that address business pain points and convey product benefits to drive new customer acquisition with an implement, test, and measure mindset.
- Coordinate regular deep dives into the acquisition performance, build report models and analyze the performance of advertising campaigns.
- Setup, QA, run and analyze the results of A/B tests.
- Work closely with other teams and stakeholders to ensure acquisition goals are met.
- Develop, build and run A/B tests across landing pages. Experience writing direct-response copy is a huge benefit here.
You would be perfect for this role if you have:
- 3+ years of marketing experience in a digital / e-commerce / SaaS environment.
- Excellent proficiency in the English language with a keen eye for grammatical errors and typos.
- Experience using basic CRM tools - Hubspot, Salesforce or an equivalent tool.
- Direct experience with:
- Facebook advertising
- Adwords
- Acquisition funnels
- Google Tag Manager
- Google Analytics
- Landing page builders (Unbounce, Instapage, or an equivalent tool)
- Experience managing analytics tools amp; expertise in manipulating data sets (think: Excel).
- Ability to write direct-response advertising copy for Facebook amp; Google.
- Excellent interpersonal skills: This role will require managing multiple stakeholders and working cross-functionally.
- Addicted to growth amp; perpetual learning.
Benefits
What makes working at StoreHub awesome (and refreshing!):
- Our people - for real! StoreHubbers are some of the smartest and most interesting people you will work with. Expect to do a lot of peer-learning.
- Culture of Candour. We embrace directness, hate bureaucracy, and move fast. If you’re tired of ‘corporate nonsense’ you’ll feel right at home.
- Cutting edge tools. If something can be automated, we’ll make it happen. You will be introduced to over 20 different tools we use that support basic tasks, so that we can focus our minds on the kind of work that matters.
- Data availability. The biggest benefit of using a lot of tools is that we have a LOT of data and easy access to analytics. This helps us make more informed decisions and get more precise outcomes.
- It’s the Impact that counts. We recognise that results are not tied to the number of hours put in to achieve them. There’s no reward for long hours with poor results and there’s no penalty for going home on time when you’re producing excellent work. Of course, to be great, most of us have to put in considerable effort, but hard work and long hours are not how we measure or talk about a person’s contribution.
We do have all the other cool perks too:
- Free Nespresso Coffee
- Fully stocked fridge and pantry - ice-cream, snacks, and more yums
- Free Season Parking - no more roadside headaches
- Medical and Dental Outpatient Visits + Medical Insurance
- Apple Macbooks for everyone
- Le