Growth Marketing Manager
StoreHub, Malaysia
Job Description
Are you driven, results-oriented and a team player?
With 15,000 customers in over 15 countries, StoreHub's mission is to make business awesome for everyone by providing retail amp; restaurant businesses the technology and services they need to succeed.
At StoreHub, we’re building a dream team whereby all of your colleagues are extraordinary at what they do and are highly effective collaborators.
It is on such a team that you learn the most, perform your best work, improve the fastest, and have the most fun.
If this is a journey you’d like to embark on, keep reading!
We are looking for a Growth Marketing Manager who can work with existing StoreHub customers to grow their engagement with StoreHub’s suite of SaaS products using scalable channels. You will not only be responsible for building and strategizing funnels, but you’ll also be expected to dive into the nitty gritty - from writing product microcopy, to implementing marketing automation sequences and more.
You don’t need to know everything about our industry (even we don’t!). But the work is challenging, fast paced, and always on the bleeding edge. So, we’re looking for someone with a curious mind, a strong drive to make things happen, and a passion to keep improving yourself.
You must be able to thrive in an environment where there are constrained resources, and product/market fit is just being established.
Requirements
What you will do:
- Head up the growth and acquisition team while deriving strategy plan to meet company’s goal
- Work with cross-functional teams (Product, Sales, Success) to create, own and drive growth strategies to meet ambitious revenue goals. Serious collaboration will be the key to success for this role.
- Understand the lifecycle of customers on StoreHub and identify opportunities and segments for growth and optimisation
- Develop and execute data-driven product marketing campaigns across email, push, in-app, and SMS to drive growth, engagement, and reactivation.
- Investigate and test new channels to communicate with our existing customers
- Analyze all aspects of the product conversion funnel to identify the largest areas of improvement and implement strategies to capitalize on the opportunities.
- Develop value propositions, storytelling and product copywriting. You need to be able to write copy, and write it well
- Identify replicable marketing strategies, tactics and channels that address business pain points and convey product benefits to drive new customer acquisition with an implement, test, and measure mindset
- Coordinate regular deep dives into the acquisition performance, build report models and analyze the performance of advertising campaigns
You would be perfect for this role if you have:
- 5+ years of experience in Growth Marketing / Hacking / SaaS Product Marketing (in both B2B and B2C contexts)
- Experience in managing and coaching own team within marketing space
- Excellent proficiency in the English language with a keen eye for grammatical errors and typos.
- Familiar and savvy with marketing automation and analytics tools
- Obsession with detail, with a bias for results.
- Excellent project management skills
- Excellent interpersonal skills: This role will require managing multiple stakeholders and working cross-functionally.
- Ability to wireframe / provide mockups
BROWNIE POINTS:
- Basic knowledge of databases and SQL.
- Functional knowledge of CSS/PHP/HTML/Javascript or any other responsive web framework
- Experience marketing SaaS products on B2B and B2C level
Benefits
What makes working at StoreHub awesome (and refreshing!):
- Our people - for real! StoreHubbers are some of the smartest and most interesting people you will work with. Expect to do a lot of peer-learning.
- Culture of Candour. We embrace directness, hate bureaucracy, and move fast. If you’re tired of ‘corporate nonsense’ you’ll feel right at home.
- Cutting edge tools. If something can be automated, we’ll make it happen. You will be introduced to over 20 different tools we use that support basic tasks, so that we can focus our minds on the kind of work that matters.
- Data availability. The biggest benefit of using a lot of tools is that we have a LOT of data and easy access to analytics. This helps us make more informed decisions and get more precise outcomes.
- It’s the Impact that counts. We recognise that results are not tied to the number of hours put in to achieve them. There’s no reward for long hours with poor results and there’s no penalty for going home on tim